FAST TRACK TO STRATEGIC AUTOMATION — FOUNDING MEMBER COHORT

The method to automate with intelligence,
without losing the flexibility that makes you valuable — or chasing the next AI fad.

Built for CTOs and VPs of Operations at configurable manufacturers. 5 modules. 15 lessons. One concrete deliverable per lesson. The AI strategy of the 6% of manufacturers actually getting EBIT impact (McKinsey, 2025).

25 Founding Member seats EN · Lifetime price guarantee · 15 lessons available on enrollment
The problem you’re facing
⚡ AI is not a competitive advantage. It will soon be the cost of entry. The configurable manufacturers moving now are defining the standards that others will have to follow.

You know you need to automate.
But automate what?

You run a factory that produces custom or configurable products. Every order is different. Every day brings surprises. You know you need to automate — but automate what? In what order? With what budget? Without losing the flexibility that makes your value?

Consultants sell you projects. Integrators sell you equipment. Nobody has yet given you a method to decide for yourself.
The program

15 lessons in 5 modules.
One concrete deliverable per lesson.

Click on each module to see the lessons. 15 lessons released on a transparent delivery schedule.

01
Strategic Clarity
Lessons 1–3
▼
Before automating anything, you need to know where you’re going — and above all, what you refuse. Vision Card, Hedgehog, First-Move Plan. Your strategic filter against FOMO and off-target projects.
L01
Vision Card — Your strategic filter
Define what you want and what you categorically refuse.
📄 Completed Vision Card
L02
Hedgehog — Your non-replicable advantage
The intersection of what you do better than anyone, what drives you, and what generates revenue.
📄 Validated Hedgehog diagram
L03
First-Move Plan — Your starting decision
The first automation project with conviction. The “no” that makes your “yes” powerful.
📄 Documented First-Move Plan
02
Operational Reality
Lessons 4–6
▼
Face your reality head-on — without compromise. NVA Heatmap, Variability Map, SSoT Blueprint. The work nobody wants to do — and that changes everything when it’s done.
L04
NVA Heatmap — Map the waste
Identify and quantify non-value-added activities in your flow.
📄 NVA Heatmap of your operation
L05
Variability Map — Understand your complexity
Map the sources of variability that make your product unique.
📄 Completed Variability Map
L06
SSoT Blueprint — Eliminate data duplication
Design a single source of truth. No more copy-paste between systems.
📄 SSoT Blueprint
03
Strategic Depth
Lessons 7–9
▼
From “I understand my situation” to “I know exactly what to do and in what order.” 80/20 Scorecard, Change Readiness Plan, Execution Roadmap.
L07
80/20 Scorecard — Prioritize with rigor
Evaluate and rank all opportunities by impact, effort, and alignment.
📄 Completed 80/20 Scorecard
L08
Change Readiness Plan — Prepare your team
Anticipate resistance, identify change champions.
📄 Change Readiness Plan
L09
Execution Roadmap — From vision to plan
Assemble the previous 8 deliverables into an executable roadmap with quick win.
📄 90-day Roadmap
04
Technical Integration
Lessons 10–12
▼
Strategy meets the machine. Parametric CAD, web configurator, Murphy testing. You work in a duo — direction and technology together.
L10
Parametric CAD — Encode your strategy into your models
Transform static models into parametric models with clear design intent.
📄 Parametric Design Intent document
L11
Web Configurator — Govern data from customer to model
The data flow from order to production model — without human intervention.
📄 Configurator Data Flow Map
L12
Murphy Testing — Test at the limits before deployment
Identify all possible failure scenarios before they happen in production.
📄 Murphy Test Checklist
05
Human Foundation
Lessons 13–15
▼
The best system in the world fails if the person carrying it isn’t in the right state. Personal TRIAD, Culture Code, final plan and commitments.
L13
Personal TRIAD — Your optimal state as a leader
Master the three elements that determine your state: physiology, focus, language.
📄 Personal TRIAD Ritual
L14
Culture Code — Psychological safety and failure-safe scripts
The conditions for your team to adopt change: scripts, rituals, recognition.
📄 Your team’s Culture Code
L15
Massive Action — Your final plan and commitments
Consolidate the 14 deliverables. Name the escape routes. Make the commitment. SAF Scorecard /100.
📄 Final action plan + SAF Scorecard /100
⚡ FOUNDING MEMBER OFFER — 25 SPOTS PER LANGUAGE

These prices will never come back.
Guaranteed price for life upon registration.

Once the 25 spots are taken, the standard rate applies.

Autonomous
The complete method on your own. 15 video lessons, 15 PDF tools, lifetime access.
$497USD
$997 USD after launch
≈ $685 CAD*
  • 15 video lessons — complete immediate access
  • 15 PDF tools and deliverables
  • Auto-generated SAF Scorecard /100
  • Lifetime access + all future updates
  • 30-day guarantee
Choose Autonomous →
Strategic
All Guided content + personalized 30-40 page diagnostic report + 90-day action plan.
$2 997USD
$4 997 USD after launch
≈ $4,135 CAD*
  • All Guided content
  • Private 1:1 call with JF (60 min)
  • 30–40 page diagnostic report
  • Companion AI agent for 90 days
  • Lifetime access + all future updates
Choose Strategic →

How to claim your Founding Member price

Click the tier you want above. On the Stripe checkout page, click “Add promotion code” and enter the code matching your tier below. Your price updates to the Founding Member rate automatically.

Autonomous

FOUNDING-AUTO-EN

$997 → $497

Guided

FOUNDING-GUIDE-EN

$2,497 → $1,497

Strategic

FOUNDING-STRAT-EN

$4,997 → $2,997

25 Founding Member seats available per language. Lifetime price guarantee. Once sold out, standard pricing applies.


Your delivery schedule

SAF English is in production. You get a written schedule in your purchase confirmation — hold me to it.

Module 1 (3 foundation lessons)within 30 days
Module 27 days after M1
Module 37 days after M2
Module 47 days after M3
Module 57 days after M4

Full course delivered within ~60 days of your purchase.

30-day guarantee

30-day guarantee — satisfied or refunded

Watch the first 3 lessons. If you’re not convinced that this method can reduce your lead times, your errors, and your dependence on rare experts — we refund you in full, without question, without delay.

We don’t hide this course behind the fear of refunding you. We defend it with its value.

Our customers from 25 years ago are still our customers today. We only build relationships that are profitable in the long term — and it starts with earning your trust before asking for it.

* Approximate CAD equivalent (rate ≈ 1.38). Actual amount varies depending on your bank.

Your instructor
Jean-François Richer
Jean-François Richer
Founder, Richer Automation Inc. — 30+ years in manufacturing automation

I don’t teach you theory. I teach you what worked in real factories, with real budgets, facing real problems. For 30 years, I’ve helped manufacturers automate intelligently.

A specialized 3-day training costs $1,500–$2,000 and teaches you software buttons. The SAF Course teaches you how to transform your operation. It’s a decision, not an expense.

Bauer HockeyLincoraWarrior Sports30 years of expertise
What they’re saying

Real results. Their words.

Chris Brown
Chris Brown
Rope Access Program Supervisor L3
“

Jean-François is very passionate about life and brings that enthusiasm to his professional work. He’s not afraid of the unknown or to try new innovative ideas in order to get more desirable results. Through his determination, creative genius, training, and refinements using Pro-Engineer (PTC CREO), we are able to produce hundreds of custom sports equipment each year causing his team to often refer to him as the ‘grand master’. This commitment falls over into his personal life as well enabling him and his family to experience the more important things in life. Well done, JF!

Alexandre Horky
Alexandre Horky
Mechanical Designer
“

I highly recommend Jean-François’ services for all aspects of product development and automation. What struck me most was his ability to keep his cool under pressure. Jean-François is always available to help and give advice to others. I consider myself lucky to have worked with him! In a short period of time, he has greatly improved the overall practices of the entire technical department.

Frequently asked questions

You have questions.
Here are the honest answers.

I’m a CTO / VP Operations — not an engineer. Is this for me?▼
This is exactly for you. This course is for decision makers, not PLC programmers. Module 4 covers technology — in decision maker’s language. Every deliverable is designed to be brought to your technical team, not the other way around.

The SAF is designed to be mastered at two levels simultaneously: by decision makers (CTO, VP Operations, directors) who approve choices and defend budgets, AND by executors who implement on the ground. You drive the direction. Your team executes. But for it to work, both must speak the same language. A Vision Card misunderstood by the team never materializes. That’s why the SAF was designed so the leader and the executor can study it together — or separately — and meet at the same place.
I’m a CAD technician or project manager — not a CTO. Is this for me?▼
Yes — and you’ll likely get even more value than your director in the short term, because you’re the one implementing.

You live the problems the method solves every day: CAD models that aren’t parametric, configurations that require human intervention for every order, data that duplicates from one system to another. The Operational Reality and Technical Integration modules (parametric CAD, web configurator, Murphy Testing) will give you tools directly applicable to your daily work.

The real short-term value: when your director also completes the course, you’ll speak the same language. He’ll understand why you need time to parametrize models. You’ll understand why he prioritizes certain automation projects. The SAF eliminates the gap between strategy and execution — that’s its central proposition.

And even if you make this investment alone, without your company’s support: configurable manufacturing is a growing market, and the shortage of professionals who understand both the technical reality of the field and the levers of strategic automation is real. Mastering the SAF positions you as the rare person in your organization — or your next one — who can make this bridge. That’s the profile that configurable manufacturers are looking for, struggling to find, and compensating accordingly.
What’s the difference between the 3 tiers?▼

First, an important clarification: the content of the 15 lessons is the same across all 3 tiers. What changes is the level of support from JF in your personal application.

Autonomous — $497 FM ($997 after launch)

You receive the 15 video lessons, the 15 PDF tools, and the auto-generated SAF Scorecard /100 at the end of Lesson 15. You apply the method at your own pace, in your operation. This is the tier for the autonomous leader who already has the experience to contextualize and execute alone.

Ideal if: you’re an experienced leader, you’ve already led transformations, and you’re looking for a structured method to apply without external support.

Guided — $1 497 FM ($2 497 after launch) MOST POPULAR

All Autonomous content, plus: JF personally reviews your deliverables (your Vision Card, your NVA Heatmap, your Roadmap) and sends you an async video with his observations directly on your operation — not generic advice. You also participate in 2 group coaching sessions per month where JF and other manufacturing leaders examine real cases together.

Ideal if: you want the method AND an expert eye on your specific situation. You want to avoid blind spots. You benefit from exposure to challenges from other configurable manufacturers like yours.

Strategic — $2 997 FM ($4 997 after launch)

All Guided content, plus: a private 1:1 call with JF (60 min) at the start to calibrate the method to your specific operation, a personalized diagnostic report of 30 to 40 pages on your SAF maturity (the 5 modules scored, priority bottlenecks, quantified action plan), and a companion AI agent for 90 days — available anytime to help you apply SAF concepts to your real situations.

Ideal if: you want the fastest transformation. You want JF to analyze your operation in depth and the action plan to be custom-tailored — not adapted, made for you.

Can I talk to someone before buying?▼
Yes. Before our call, you can complete our Discovery Sprint tool — 8 minutes, no commitment, completely free. It allows us to come prepared and give you concrete analysis from the first few minutes. No pitch. A real conversation.
Can I bill this course to my company?▼
Absolutely. We provide a detailed invoice in your company’s name, adapted to your professional training budgets and internal reimbursement policies.

For companies: The SAF Course qualifies as continuing professional education. In Quebec, companies subject to the Skills Act (payroll > $2M) can integrate this training into their training plan and declare it within the 1% dedicated to skills development. In other Canadian and international jurisdictions, similar tax credits for employee training may apply — check with your accountant. Many participants get reimbursement approval from their employer before even starting the course.

For the technician or project manager investing yourself: Even without your company’s help, this investment is one of the most strategic you can make in yourself. Configurable manufacturing is a growing market — and the shortage of professionals who understand both the technical reality of the field and the levers of strategic automation is real. Mastering the SAF positions you as the rare person in your organization who can bridge direction and execution. That’s the profile that configurable manufacturers are looking for, struggling to find, and compensating accordingly.
What does “guaranteed price for life” actually mean?▼
The price you pay today is the price you will have paid for life. All future updates are included at no additional cost.
Does the SAF apply to my sector?▼
Developed for configurable product manufacturers: sports equipment, aerospace, custom furniture, industrial machinery. If you receive customized orders frequently — the SAF applies.

25 spots. A price that will never come back.
Your spot is there — right now.

Join the Founding Members of the Strategic Automation Framework.

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